A CRM system sounds simple at first. You choose a platform, pay the monthly subscription, add your sales team, and finally get all your customer information properly organised. In reality, that is only part of the story. For many Malaysian businesses, the biggest mistake is budgeting only for the software licence. The actual cost of CRM implementation usually includes consulting, data migration, customisation, integration, staff training, post-launch support, and sometimes even a dedicated administrator. By the time everything is included, the real first-year cost can easily be much higher than the subscription price alone.
