Disney+ is clearly paying attention to how people discover content today, and that means meeting viewers where their habits already are. Instead of expecting users to slowly browse rows of thumbnails or dig through categories, the platform is now experimenting with something much more familiar to mobile users: a vertical video feed. In the US, Disney+ has introduced a new feature called Verts, a short-form, swipeable feed designed to help subscribers discover shows and movies through quick clips rather than traditional menus.

