Carousell Rolls Out Buyer Magnet Feature with No Upfront Cost

Carousell, the popular secondhand marketplace, has launched a new promotional tool called Buyer Magnet—a feature designed to increase the visibility of listings without requiring upfront payment. Similar to existing tools like Bump and Spotlight, Buyer Magnet helps sellers attract more views and potential buyers by placing their listings in prominent spots and targeting users who are most likely to be interested. However, what sets this new feature apart is its pay-only-if-you-sell model.

How Buyer Magnet Works 

Currently available in Singapore, Hong Kong, and Malaysia, Buyer Magnet applies a 2% fee on completed sales, with the charge capped at RM100. The fee is only imposed when one of the following happens:

Things to Know Before You Activate​

A New Way to Promote Without Risk

Buyer Magnet offers sellers a low-risk way to boost their listings, as they only pay when there's a clear sign of buyer interest or a confirmed transaction. It's a smart alternative for users who want extra exposure without paying upfront, especially for higher-priced items.